Marketing and exposure through free publicity.
1. First thing is subscribe to my blog (http://blog.jackdazey.com) so that you will always have the latest updates as soon as they are posted. Timeliness is crucial in the entertainment business.
2. Next you want to follow me on twitter if you are not already doing so twitter.com/jackdazey
3. Next you want to make sure that you have a presskit prepared. If you don't I provide a service that can give you a killer presskit. EPK's are good as well, and the content of you EPK is crucial. There is certain information that everyone is looking for when they review your press kit and it must be in place so that you look credible no matter what level you are in your career. What is not there you must work on getting it in there.
4. Next you want to make sure you know what it is you want to accomplish, have your goals in place and most of all a marketing plan and direction of how you need to go about achieving your goals. You must stick to this plan of focus or else you will go nowhere. It is your map to success. Success is only achieve through a vivid plan and execution of all the key elements that comprise it. I can help you get a plan together as well as provide consultation in your product development.
5. Exposure is key! The way publicity works is that in accordance to your plan you are provided with an outlet to get more exposure that may be through any avenue such as blogs, radio spots, magazines, talk shows or newspaper article. With proper planning of your goals you can advance your marketing buy taking advantage of the extra exposure.
6. Based on your own experience, works, projects, affiliations, products or network you can plug yourself through the media to gain mass attention to your self, your cause or talents. What is crucial is you must know yourself, who you are and what you have to offer so that you can successfully get the attention you deserve. This is what all major companies do when you see someone in a magazine with an article written about them or when they are on a talk show. Notice next time and every time they are in the spotlight they are plugging themselves whether it be a book, show, album, fashion line, movie or business.
7. You can take this one step further and development you own publicity campaign to garner added attention. Celebrity wiz's at this are Madonna, Lady Gaga, Paris Hilton, etc you know who they are because they stay in the media and know how to use it to their advantage. Most of the time when it is news, it was planned! Pay attention and do your homework.
Now you can pay closer attention to my publicity queries and see when something fits you so you can try to lock yourself and become the rockstar that you are!
Godspeed
~JackDazey~
